A QR stamp is a powerful
mobile device-readable marketing tool
which can be placed on a poster, in a store window, on the outside of a
mailing piece or magazine, a business card a T-shirt, a coffee mug, a
temporary tattoo, a laminated ID badge -- virtually anywhere. And they
have taken on the role of being some sort of pop art.
Some companies are now actually modifying these two-dimensional icons
to make them extra colorful, or to make them look like neon or graffiti.
If there's a surface, it can be home to a QR Code....even if that
surface is a side of a moving truck, or a T-shirt, or a briefcase!
I can use a simple, free downloadable application on my iPhone
[I'm virtually chained to it anyway] to capture these symbols and
translate them. They usually lead me to a mobile-friendly website, but
on occasion they have just contained a message in simple words, a name
and a phone number, a slogan or meme, an image or collage of images or
even a direct link to a music video or media production.
In real terms, these QR codes take a great deal of information and shrink it into a little stamp [read on]
http://bit.ly/Y95yUN
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